Proposed USWA recommendation dossiers and cohort economics. Preserve honest persuasion and commercial disclosure; separate net contribution, cash and attributable sales.
Specific anchors:70–75,173–174,203–211,225–246. These are separate sections within the indicated span.
McCallister recommends evaluating quality, support, attribution and terms; promoting a superior free option; explaining drawbacks; helping buyers use products; and interpreting commission data in context rather than celebrating revenue alone.
246
70
Offer selection; drawbacks; retention; data context; net profit
Paraphrase checked against the complete267-sheet source;58visuals/layouts examined. Verification establishes source attribution, not truth of every generalization.
Critical Examination
Evergreen Affiliate Marketing — Trust, Useful Content and Net Economics
The book's correct EPC unit warning at205–206 is contrasted with mixed opt-in/click denominators at230. Detailed notes also exclude the unsupported learning pyramid256–257.