Noe, Fred, and Jim Kokoris. Beam, Straight Up: The Bold Story of the First Family of Bourbon. Hoboken, NJ: John Wiley & Sons, 2012.
Noe describes a consumer tasting routine that uses visual inspection, aeration, nosing, palate attention, and neutral water or crackers between samples.
Fred Noe and Jim Kokoris, Beam, Straight Up: The Bold Story of the First Family of Bourbon (Hoboken, NJ: John Wiley & Sons, 2012), PDF sheet 55.
Fred Noe and Jim Kokoris, Beam, Straight Up: The Bold Story of the First Family of Bourbon (Hoboken, NJ: John Wiley & Sons, 2012), PDF sheet 55.
PDF sheet 55
PDF sheet 55
Noe and Kokoris, Beam, Straight Up, PDF sheet 55.
Chapter 4 — College Man
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