Ogilvy, David. Ogilvy on Advertising. Vintage Books,1985 [text1983]. Supplied ebook eISBN9780804170055.
Critical full-copy review of product research, specific promises, creative examples and measurement limits.
David Ogilvy, Ogilvy on Advertising (Vintage Books,1985; text1983), supplied PDF sheet [number].
Ogilvy, David. Ogilvy on Advertising. Text copyright1983; first Vintage Books edition March1985. Supplied Random House ebook, eISBN9780804170055, reflowed484-sheet PDF. Internal source BIZ-021.
484
1
Ogilvy, Ogilvy on Advertising, supplied PDF sheet [number].
All20chapters,index,credits,and enlarged-ad appendix
Edition verified against sheet4. PDF sheet locators differ from original pagination. Citation readiness does not validate source outcome claims.
Use the specific PDF sheet locator for each claim. Preserve the1983/1985 edition distinction and supplied-copy transcription limitations.
Ogilvy on Advertising — critical review and Academy applications