Bibliography Entry
Chapters
Citation Category
Citation
Citation ID
3235
Citation Status
Ready
Citation Style
Custom
Citation Summary
Rothbaum links single malt’s premium reputation to a business opportunity and describes line extensions, collectible bottlings and elaborate presentation.
Claims
Drafts
Footnote Text
Full Citation
Rothbaum, Noah. The Business of Spirits: How Savvy Marketers, Innovative Distillers, and Entrepreneurs Changed How We Drink. Kaplan Publishing, 2007. Physical PDF 48–52.
Literature Notes
Locator End
52
Locator Start
48
Locator Type
Page
Permalink
Sections
Short Citation
Source
No access
Source Section
Verification Notes
Attribution and locators checked; historical assertions not independently validated.
Historical market narrative, not a controlled comparison or a current price source.