Report controlled liking as a stated response, not evidence of purchasing or real-world consumption behavior.
ISO defines the response family and its boundary.
The public abstract describes controlled-area tests of how much consumers like or relatively like products through recorded question responses and excludes behavioral measures such as unrestricted consumption.
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Abstract
Verified against the official public catalog scope or abstract on 2026-08-29. Full licensed standard text was not accessed; stored as a bounded paraphrase.
Capture evidence faithfully. Select one Source, record a usable locator, and preserve enough surrounding context to prevent misquotation.
Evidence
Paste the exact quote, paraphrase, statistic, definition, or source claim into Excerpt Text. Use Excerpt Type to distinguish quotation from interpretation.
Location and context
Record Locator Type, Locator Start, Locator End when needed, and Source Section. Explain the surrounding argument in Context.
Annotation
In Annotation, state why this evidence matters. Add approved Tags for retrieval and connect it to every relevant Literature Note.